Famous for here, there and everywhere.

Not for currywursts. Even when they’re special.

18 plussers don’t like to be hooked on some kind of plan or subscription. So they often choose to pay the bus fare with an sms-ticket. De Lijn wanted to reward those rebellious capons in order to keep them loyal.

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Get Ready for our new campaign.

De Lijn introduces a new set of travel tools, making it easier for their customers to take bus or tram.

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Handsfree fun.

Warning: dangerous stunts! Don't try this at home. But feel free to try it in a bus or tram.

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Discount on whatever you want!

In a bus or tram, you have your hands free. To underline this benefit we developed a nice activation that underlines the same benefit.

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Start to run.

When you reach the boss level of stardom and have millions of fans something strange called merchandising happens. This can come in different forms: your own fragrance, a book, puppets,... but everybody knows you only really made it when you have your own video game. 

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Outsmarting tech savvy fare evaders.

Take a look behind the scenes of Technological Ticketing Technics, a company that is specialized in cutting-edge SMS delay solutions.

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Green Mobizone.

Comodality is the future of environmentally-friendly urban mobility. Which is why we came up with a campaign to show people just how green and mobile De Lijn’s “Green Mobizones” really are.

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Aaaaaargh! A swear jar, damn it!

What do people do in traffic jams except picking their noses ? F*cking right, they swear!

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Guess who's back again...

Hint: Squeeky voice, ginger hair, blue pullover, short legs and a slightly disproportioned head.

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High voltage test

We don't like it when small people are laughed at or abused… especially when this happens on national TV. If this happens, we strike back. And we did.

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You just won a holiday. No you didn't.

When it comes to public transport, everyone wants to get a good service. That's normal. Service costs money. If passengers don't pay their fares, it gets difficult for De Lijn to guarantee this service. So it is important we convince everyone to pay.

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Say no to stress.

Since we were little, we love to play with puppets. Now, thanks to De Lijn, we were able to showcase our love to a big audience. And they loved it.

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Now that's a mobile network!

Working for youth brands is sexy but a challenge since young people are extremely critic, not just for their parents, but for brands. When asked to work on De Lijn's youth brand 'Buzzy', we wanted to give them a handy tool that would help them with their daily transportation needs. 

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Online tools to make offline travel easier.

De Lijn really offers lots of great online services. They are all aimed at making unhappy travelers better informed so their travel becomes easier. And they become happy travellers. We love to spread messages that make people happy.

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