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It looks like we are going to have a warm Christmas instead of a White Christmas.

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You ain't seen nothing yet.

When you take the train you encounter surprising things a long the tracks. And because we live in Belgium that can be strange weird stuff. Just think about a giant spider on the wall, a rocket in a front yard, a potbellied pig or an indestructible tree!

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Let the beasts go... with The Train.

Festival season just started and all those poor mums still think their offspring will behave…

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30 countries in 30 days.

In theory you can visit the whole of Europe in 30 days with your Interrail Pass! Let’s put this theory to the test..

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ENGIE Electrabel

And that was hard to miss, as this rebranding campaign was the one of the biggest campaigns in the brand’s recent history.

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The first baseline without words...

The Belgian National Railway is a big, complex organisation. We believe this complexity shouldn't affect the way it travellers perceive it. Simplicity should be key element. So we created a new, simple and positive communication style.

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Not for currywursts. Even when they’re special.

18 plussers don’t like to be hooked on some kind of plan or subscription. So they often choose to pay the bus fare with an sms-ticket. De Lijn wanted to reward those rebellious capons in order to keep them loyal.

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Get Ready for our new campaign.

De Lijn introduces a new set of travel tools, making it easier for their customers to take bus or tram.

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Introducing Famous Relations

They dig dig dig dig dig dig dig in their mine the whole day through
To dig dig dig dig dig dig dig is what they really like to do It ain't no trick to get rich quick
If you dig dig dig with a shovel or a pick In a mine! In a mine! In a mine! In a mine!

Where a million diamonds shine!

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Introducing Famous Relations

Unforgettable.

A new campaign for DELA that reminds us that we are unforgettable but not immortal.

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Always listen to your grandmother.

In Belgium more than 1 million houses aren’t well isolated. That means more than 1 million grannies are catching a cold when they’re visiting.

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How to keep affluent people on the right track?

Delta Lloyd Bank developed a new way of wealth planning. It helps in reaching your financial objectives with much more precision.

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Handsfree fun.

Warning: dangerous stunts! Don't try this at home. But feel free to try it in a bus or tram.

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Time is money. Literally.

How we convinced entrepreneurs to come and have a talk with Delta Lloyd Life.

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Discount on whatever you want!

In a bus or tram, you have your hands free. To underline this benefit we developed a nice activation that underlines the same benefit.

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The fun in funeral.

Dela has an active Facebook page but has never done a campaign on social media.

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Start to run.

When you reach the boss level of stardom and have millions of fans something strange called merchandising happens. This can come in different forms: your own fragrance, a book, puppets,... but everybody knows you only really made it when you have your own video game. 

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The Dogfather.

Cuteness overload ! In the new Electrabel commercial, we see the proud father in his new role.

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Outsmarting tech savvy fare evaders.

Take a look behind the scenes of Technological Ticketing Technics, a company that is specialized in cutting-edge SMS delay solutions.

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Green Mobizone.

Comodality is the future of environmentally-friendly urban mobility. Which is why we came up with a campaign to show people just how green and mobile De Lijn’s “Green Mobizones” really are.

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When we say “protection”, we mean it!

If, like Delta Lloyd Life, you’re serious about protecting your family’s way of life, you don’t want to take any chances. Well when developing a campaign concept to get the message across, neither did we! The result says it all: Delta Lloyd Life will stand firm, even - and especially! - when the going gets tough.

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Aaaaaargh! A swear jar, damn it!

What do people do in traffic jams except picking their noses ? F*cking right, they swear!

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Guess who's back again...

Hint: Squeeky voice, ginger hair, blue pullover, short legs and a slightly disproportioned head.

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High voltage test

We don't like it when small people are laughed at or abused… especially when this happens on national TV. If this happens, we strike back. And we did.

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The Experience Handover.

What if we could bring together two generations. Two opposite generations; job seekers and people about to go on pension. Bringing them together so they can both help each other. Wouldn't that be great? It was, in "The Experience Handover".

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How long do you want to keep working?

We all get old. We all get a pension. Errr, think again. We do all get older, but will we really get our pension? How will we ensure this and what will be the new rules. Food for a healthy debate. 

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You just won a holiday. No you didn't.

When it comes to public transport, everyone wants to get a good service. That's normal. Service costs money. If passengers don't pay their fares, it gets difficult for De Lijn to guarantee this service. So it is important we convince everyone to pay.

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Putting all our energy into wall decoration.

We like Brussels Airport. It takes us to places where it doesn't rain as much. It's also a great place to connect with a large audience. In order to really connect, you need to be creative in order to stand out. We did exactly that for Electrabel: The Energy Wall. 

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Because we believe there should be SNOW everywhere. Always.

How many times does an agency get the chance to do all aspects of a product launch, from start to finish? KPN gave us the opportunity to showcase all our capabilities. We loved it.

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The lawfirm that works.

It's good to be friends with a good law firm. So we were happy they asked us to create a logo, corporate identity and so on. We were thrilled they were happy afterwards. 

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Say no to stress.

Since we were little, we love to play with puppets. Now, thanks to De Lijn, we were able to showcase our love to a big audience. And they loved it.

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Silent night, beautiful light.

Christmas and New Year are magic moments of the year. A moment of happiness and caring and sharing. So Electrabel is happy to share a beautiful commercial.

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Now that's a mobile network!

Working for youth brands is sexy but a challenge since young people are extremely critic, not just for their parents, but for brands. When asked to work on De Lijn's youth brand 'Buzzy', we wanted to give them a handy tool that would help them with their daily transportation needs. 

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Online tools to make offline travel easier.

De Lijn really offers lots of great online services. They are all aimed at making unhappy travelers better informed so their travel becomes easier. And they become happy travellers. We love to spread messages that make people happy.

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Never too old to learn.

Doing something really good for society is important. For instance: making pensioners happy, putting an important topic on the political agenda or making a client very happy. Consider all three done in this case.

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We love dogs.

Who's man's best friend? Exactly, a dog. Wouldn't it be great to do something with our best friend and actually help push sales and brand awareness? We did. Be aware no animals were harmed during the shooting.

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What’s in a name? Quite a lot, actually!

There’s quite a lot in a name, actually. So when it came time to develop a summer campaign for country’s biggest mobile operator, we decided to address the target group by name. All 8 million of them!

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Memories last more than a lifetime.

None of us are ever quite prepared for the loss of a loved one. Which is why Dela offers people the chance to prepare for their own passing. A message we helped convey with both intelligence and sensitivity in an award-winning TV campaign.

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Virtual Strike.

Ain’t nothing wrong with a little healthy competition. Especially when pitching for clients. Just as long as everyone plays by the rules, of course. But, with the pressure of the recent financial crisis looming, the ACC weren’t convinced that was always the case. Time to take action. And Famous? Well, we just helped spread the word. 

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Forget Pamplona! Ride the CEO chair.

We love rodeos. Showing off our skills and staying on top of things… Guess what? We have finally found a way to combine our hobby with work: we invented a rodeo for our client Delta Lloyd: CEO Rodeo

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