De Lijn has nearly 20 information services on mijnlijn.be. Examples are: the arrivals at your stop, the timetable, realtime info, smartphone app, etc.
Awareness for these services is way too low. The better informed, the lower the barrier will be for a traveller to take bus or tram or the more confidence he or she will have in public transport. Higher awareness of these services results in more use of public transport.