On October 22th, we celebrated World Stutter Day. We wanted to sensibilize people that stuttering doesn't have to be a reason to remain silent forever. And that eventhough stutterers can’t say it as fluently, they have as much witty things to tell to the world as you and I.
What we got.
Our campaign generated lot's of free press on World Stutter Day, worth more over 500.000 euros in earned media. Our spokesperson Tom Helsen was invited by numerous radiostations and by Café Corsari to talk about stuttering. Mission accomplished!